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Restoring trust by restoring soil – The European Sting – Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology


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This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Svein Tore Holsether, President and Chief Executive Officer, Yara International


  • We will not solve the biggest crisis humanity has faced, the climate emergency, unless we take agriculture into account.
  • The solution is in the soil and here are 3 ways of getting it right: pay farmers the right price for food; treat soil as an asset; and engage consumers through full transparency.

Our planet and humanity are basically supported by a 10-30 centimeters layer of soil, and it is our most precious resource.

Agriculture has always been the foundation for civilization. About 12,000 years ago mankind went from being hunters to gatherers (the Neolithic Revolution). Animals were domesticated and the growing of grains enabled the taxation of land – thereby leading to the establishing of communities, cities, states and then countries. Agriculture was the driving force for this.

Closer to our time, we can also see farming and farmers as a crucial part of one of the most striking narratives in Western history: the migration from Europe to America – the dream of new land.

And just think about the Asian miracle. Would it be possible to see the prosperous growth in this region, the avoided famine and the emergence of tech giants if it hadn’t been for the post-war Asian green revolution? Absolutely not.

It is time we fully recognize agriculture’s impact on society.

Faced with maybe the greatest crisis of all time – the climate emergency threatening humanity – we must look to nature itself for the solution. And we find it in the soil. Here are three ways of getting it right:

1. Paying farmers the right price for food

Farmers, more than anyone else, know that you can’t take out more than you put in. However, at present too much of our food production comes at too high cost in the form of the loss of biodiversity, deforestation and climate change.

According to the Food and Land Use Coalition (FOLU) report “Growing Better: Ten Critical Transitions to Transform Food and Land Use”, the global value of the food system is $10 trillion, the cost is $12 trillion.

In other words, the food system is destroying value. The reason is that we don’t factor in costs related to health and the environment.

We cannot continue to pay the farmer only for volume but must start paying also for quality and environmentally healthy practices. We are simply not paying the farmers the real cost of food.

It’s almost as if we are incentivizing pollution. Farmers are stewards of the soil – let’s start paying them for it.

2. Engaging the consumer through full transparency

Today, consumers have no way of knowing whether food in the supermarkets is has been produced in an environmentally friendly way. It’s a guessing game. We know all there is to know about the nutritional facts, but nothing about the climate footprint.

It’s time we move from counting calories to counting carbon. This can be done by promoting full transparency in the food value chain. The technology is readily available, and there are a number of different initiatives ongoing. However, we need standardization and harmonization. This way, consumers will know how to act, and we can reward sustainable agriculture every day we go grocery shopping.

3. Treating soil as an asset class

“We have to stop treating soil like dirt,” Paul Polman said in Davos a few years ago. I couldn’t agree more and would like to add: We must treat soil as an asset.

Soil isn’t just a factor of production; it’s an environmental asset. It stores 80% of carbon in terrestrial ecosystems.

With 52% of all farmland degraded or disused and carbon stored in agricultural soils having decreased due to unsustainable practices, a shift is required and a value placed on healthy soils.

Through regenerative agriculture, we can sequester more carbon, better protect biodiversity and ensure productive soils. But to achieve this, we must put in place a system for carbon credits, where the farmers get a new revenue stream from sequestering carbon.

Food

What is the World Economic Forum doing to help ensure global food security?

Two billion people in the world currently suffer from malnutrition and according to some estimates, we need 60% more food to feed the global population by 2050. Yet the agricultural sector is ill-equipped to meet this demand: 700 million of its workers currently live in poverty, and it is already responsible for 70% of the world’s water consumption and 30% of global greenhouse gas emissions.

New technologies could help our food systems become more sustainable and efficient, but unfortunately the agricultural sector has fallen behind other sectors in terms of technology adoption.

Launched in 2018, the Forum’s Innovation with a Purpose Platform is a large-scale partnership that facilitates the adoption of new technologies and other innovations to transform the way we produce, distribute and consume our food.

With research, increasing investments in new agriculture technologies and the integration of local and regional initiatives aimed at enhancing food security, the platform is working with over 50 partner institutions and 1,000 leaders around the world to leverage emerging technologies to make our food systems more sustainable, inclusive and efficient.

Learn more about Innovation with a Purpose’s impact and contact us to see how you can get involved.

Just picture a world where financial institutions are viewing soil as an asset class. Where the farmer can put the soil up as collateral based on the value it represents. It would change farming forever.

We are running out of time, but the solutions are there. With the scientific revolution in the early 1900s of transforming nitrogen into fixed form – i.e. mineral fertilizers – the solution was in the air. Today, the solution is in the soil. We just need to act.




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